Email Marketing Success for Insurance and Financial Agents

It is how we communicate with our friends and family members. It is also how we spread jokes and chain letters to our co-workers, but are we effectively using email as a way to increase our contacts with potential clients?

Many insurance agencies and financial firms still press upon their sales teams the importance of the phone; cold calling, referral calling, calling a book of business. But more and more people are “turned off” by phone calls.

Our modern times have become so impersonal that fewer and fewer business people will sit and chat on the phone, instead turning to email or instant message for a quick conversation without having to stop what they are doing and pay full attention. In addition, many homes have turned off their land lines, opting for cell phone plans for both cost and privacy. So, how do you reach your consumers?

Invariably, business owners, whether corporate, medical, legal, any type of business person really, has spent quite a bit of time and effort training their reception staff NOT to let anyone through who seems to be selling something. Those people we lovingly refer to as “gate-keepers”. The best thing you can do is accept that sometimes you will get through and sometimes you won’t.

It is still recommended that you ask for the business owner or person in charge of handling the company’s benefits when you call, however, don’t be disappointed if they tell you that person is busy. Leaving messages does payoff with some call backs.

After you leave your message with the receptionist, be sure to ask for an email address, even if a generic one. Send them a note with some information that they can respond to. You can even go as far as asking for the receptionist’s email and when the receptionist receives it they can forward it to intended target. More often than not, a receptionist will comply with that request as it seems simple enough and doesn’t come across as too pushy.

Depending on your market, many businesses will have a website which provides an email address. Because of that, there are lead companies who have collected that information and will sell you a list with your target audience’s information and contact emails. This might be a source for prospecting for you, however don’t rule out some good ol’ fashioned prospecting on your own. It may be beneficial to your sale to look at a business’s website to get a feel for their environment. It can only assist you when you make your appointment and visit with the owner or HR person.

Sending information and collecting data via email is one of the most used forms of communication. In this highly impersonal world, it may be your ticket to breaking through the gate keeper barrier and reaching your intended party. They may not respond necessarily to your phone calls, but may be more likely to an email they can read when they have a moment. We are all more comfortable asking questions or sharing personal information when the receiving party cannot see our faces or hear our voices. However, test your email marketing and use the best results to get your foot in the door.

After securing her position as a Top Seller in the Insurance and Financial Industry over the course of several years; Christee Fontanez shifted her focus several years ago to internet marketing and advertising. She combined both professions and now works to build results-driven marketing campaigns for the independent advisor. Having created her own system for generating business to business and business to consumer leads, she now shares her knowledge with those seeking to increase their profitability.

Vintage Car Insurance – How to Find the Best Rates

If you have a vintage car then it probably cost you a lot of money. Most people who buy vintage or classic cars do so not only because they like them, but because they see the vehicle as an investment. Once you have spent thousands, if not hundreds of thousands of thousands of dollars on a vintage car, you need to be sure that you have the right kind of insurance policy.

When you are shopping for car insurance you’ll find that the type of insurance you need will be different to that for ordinary cars. Once you start looking you should try and find an insurance company that specializes in insuring vintage cars. Vintage cars require specialist coverage. The type of coverage you will need will depend very much on how your car is used. You will need a different kind of premium if the car is only driven to specialist shows and exhibitions, than you would if you drove your vintage car like a regular vehicle.

Providing you take the time to look for the right kind of policy for your car, then it is possible to save money on car insurance. You should not insure a classic or vintage car under a standard insurance policy. If you have bought your car as an investment piece then you don’t want to be driving it around in the same way that you would an ordinary car.

There are guidelines for insuring different types of vehicles and you should be familiar with these before you insure your car. If you want an insurer to give you a good quote for your vintage car then you need to have been driving for at least five years as insurance companies want to protect your asset as much as you do. Providing you are twenty five or older it should be easy to find insurance for your vintage car as insurance companies will look on you as less of an insurance risk than a younger driver.

When you insure a car, insurers will want to assess both your security and your driving skills before they will allow you to take out a speciality premium. You should have a car that is old enough to be considered a vintage vehicle and this standard will depend on the company that you buy your insurance from.

Some insurance companies will only give vintage status to cars that are nineteen seventies vintage or older. You should know that policies will differ depending on the age of your car. Another thing that insurers will take into consideration is whether you have an insurance policy of an ordinary car before they grant you a special policy.

If you do tend to drive a vintage car on a daily basis then insurance companies may regard that car as too much of a risk, as the more a car is driven the sooner it is likely to deteriorate and decrease in value. Insurance companies offer special premiums based on the actual cash value (ACV) of your car, the stated value (SV) and the agreed value (AV) of the vehicle.

When you give the insurance company a value for your car they will pay it but they cannot insure you for the stated value. Most vintage car owners get their insurance on the basis of an agreed value of the car. This means that they will agree with you a value for your car and take into consideration your investment and any maintenance, and then they will give you a policy for that value.

Types Of Life Insurance Policies – Which Is Right For You?

Term Life by definition is a life insurance policy which provides a stated benefit upon the holder’s death, provided that the death occurs within a certain specified time period. However, the policy does not provide any returns beyond the stated benefit, unlike an insurance policy which allows investors to share in returns from the insurance company’s investment portfolio.

Annually renewable term life.

Historically, a term life rate increased each year as the risk of death became greater. While unpopular, this type of life policy is still available and is commonly referred to as annually renewable term life (ART).

Guaranteed level term life.

Many companies now also offer level term life. This type of insurance policy has premiums that are designed to remain level for a period of 5, 10, 15, 20, 25 or even 30 years. Level term life policies have become extremely popular because they are very inexpensive and can provide relatively long term coverage. But, be careful! Most level term life insurance policies contain a guarantee of level premiums. However some policies don’t provide such guarantees. Without a guarantee, the insurance company can surprise you by raising your life insurance rate, even during the time in which you expected your premiums to remain level. Needless to say, it is important to make sure that you understand the terms of any life insurance policy you are considering.
Return of premium term life insurance

Return of premium term insurance (ROP) is a relatively new type of insurance policy that offers a guaranteed refund of the life insurance premiums at the end of the term period assuming the insured is still living. This type of term life insurance policy is a bit more expensive than regular term life insurance, but the premiums are designed to remain level. These returns of premium term life insurance policies are available in 15, 20, or 30-year term versions. Consumer interest in these plans has continued to grow each year, as they are often significantly less expensive than permanent types of life insurance, yet, like many permanent plans, they still may offer cash surrender values if the insured doesn’t die.

Types of Permanent Life Insurance Policies

A permanent life insurance policy by definition is a policy that provides life insurance coverage throughout the insured’s lifetime ñ the policy never ends as long as the premiums are paid. In addition, a permanent life insurance policy provides a savings element that builds cash value.
Universal Life

Life insurance which combines the low-cost protection of term life with a savings component that is invested in a tax-deferred account, the cash value of which may be available for a loan to the policyholder. Universal life was created to provide more flexibility than whole life by allowing the holder to shift money between the insurance and savings components of the policy. Additionally, the inner workings of the investment process are openly displayed to the holder, whereas details of whole life investments tend to be quite scarce. Premiums, which are variable, are broken down by the insurance company into insurance and savings. Therefore, the holder can adjust the proportions of the policy based on external conditions. If the savings are earning a poor return, they can be used to pay the premiums instead of injecting more money. If the holder remains insurable, more of the premium can be applied to insurance, increasing the death benefit. Unlike with whole life, the cash value investments grow at a variable rate that is adjusted monthly. There is usually a minimum rate of return. These changes to the interest scheme allow the holder to take advantage of rising interest rates. The danger is that falling interest rates may cause premiums to increase and even cause the policy to lapse if interest can no longer pay a portion of the insurance costs.

To age 100 level guaranteed life insurance

This type of life policy offers a guaranteed level premium to age 100, along with a guaranteed level death benefit to age 100. Most often, this is accomplished within a Universal Life policy, with the addition of a feature commonly known as a “no-lapse rider”. Some, but not all, of these plans also include an “extension of maturity” feature, which provides that if the insured lives to age 100, having paid the “no-lapse” premiums each year, the full face amount of coverage will continue on a guaranteed basis at no charge thereafter.

Survivorship or 2nd-to-die life insurance

A survivorship life policy, also called 2nd-to-die life, is a type of coverage that is generally offered either as universal or whole life and pays a death benefit at the later death of two insured individuals, usually a husband and wife. It has become extremely popular with wealthy individuals since the mid-1980’s as a method of discounting their inevitable future estate tax liabilities which can, in effect, confiscate an amount to over half of a family’s entire net worth!

Congress instituted an unlimited marital deduction in 1981. As a result, most individuals arrange their affairs in a manner such that they delay the payment of any estate taxes until the second insured’s death. A “2nd-to-die” life policy allows the insurance company to delay the payment of the death benefit until the second insured’s death, thereby creating the necessary dollars to pay the taxes exactly when they are needed! This coverage is widely used because it is generally much less expensive than individual permanent life coverage on either spouse.

Variable Universal Life

A form of whole life which combines some features of universal life, such as premium and death benefit flexibility, with some features of variable life, such as more investment choices. Variable universal life adds to the flexibility of universal life by allowing the holder to choose among investment vehicles for the savings portion of the account. The differences between this arrangement and investing individually are the tax advantages and fees that accompany the insurance policy.

Whole Life

Insurance which provides coverage for an individual’s whole life, rather than a specified term. A savings component, called cash value or loan value, builds over time and can be used for wealth accumulation. Whole life is the most basic form of cash value insurance. The insurance company essentially makes all of the decisions regarding the policy. Regular premiums both pay insurance costs and cause equity to accrue in a savings account. A fixed death benefit is paid to the beneficiary along with the balance of the savings account. Premiums are fixed throughout the life of the policy even though the breakdown between insurance and savings swings toward the insurance over time. Management fees also eat up a portion of the premiums. The insurance company will invest money primarily in fixed-income securities, meaning that the savings investment will be subject to interest rate and inflation risk.

Life Carrier Direct was founded by managing partners with over 70 years of combined Life Insurance experience. Most people want life insurance to protect the ones they love from any unexpected death so that they will be protected financially to cover such things as loss of household income, funding for education, mortgage satisfaction, and other important financial considerations related to the sanctity of the family. Please visit [http://www.lifecarrierdirect.com] for a quote comparison of all the major A rated life insurance carriers.